Digital marketing has become a very important part of successful marketing strategies for most businesses. It’s become a necessity to have an online presence so that customers can learn about your business. But as important as digital is, if you … Continue reading
Every week, we get multiple flyers and postcards in the mail from real estate agents and brokers. They are all colorful, well laid-out and have no typos. They all claim to know the most about our city because they are … Continue reading
For those who don’t believe that color choices matter, here’s something to ponder: the Australian government now requires that cigarettes be sold in “plain packaging” using Pantone 448C opaque couché, or, “the world’s ugliest color,” along with more warning labels. … Continue reading
In a world now spoiled with choice, there are two primary options for your printing job: offset and digital. When deciding how to print your project, is offset or online digital printing the best alternative? There are many factors to … Continue reading
Need to print a poster? It’s time to get the message out – your church event, your fundraiser, your concert, you name it. Suppose you’re working with a budget and don’t think there’s room for a poster-printing expense. But your … Continue reading
Self-publication is not limited to short stories, novels, and magazines. In fact, one of the most solid areas of self-publication is located within the marketing genre. More specifically, direct mail marketing is one of the most effective and increasingly popular … Continue reading
You need to get your work printed, and quickly. Why go to a physical print shop, when you have so many options when it comes to and online print shop? Self-publishing is a great option for people looking to have … Continue reading
Every printer dreads hearing these words from a client: “But the printed color doesn’t match the color on my screen. I want it to look like the color on my screen.” Explaining the difference between CMYK vs RGB colors when … Continue reading
You’ve done all the right things for your printing project: clean, eye-catching design, high-resolution images that will keep your readers turning the page, and user-friendly binding that best suits your project. You’re almost set—now you just have one decision to make—selecting … Continue reading
We have all been witness to the emergence of a culture that prefers digital forms of entertainment and content delivery. In spite of the many forms of digital media, there are plenty of magazines that are still issued in print. … Continue reading
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