Author Archives: Ann O'Brien

soft cover binding

Soft Cover Binding: Why Its Best for Your Book

Soft cover binding, or perfect binding, is the most popular binding choice for books. It also works for catalogs, booklets, and pamphlets. Here’s what you need to know about when and how to choose this quick, affordable binding style. How … Continue reading »

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color printing

Color Printing: Its Importance for Effective Printing

Does color printing really increase the effectiveness of your printing project? From a very young age, we are drawn to specific colors. With seemingly no rhyme or reason behind it, the answer to “What is your favorite color?” typically draws … Continue reading »

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book launch

Book Launch: How to Plan a Successful Launch

A book launch campaign can help your book start strong with solid sales, good reviews, and the attention of readers. How do you create a book launch campaign that does all that? You can’t guarantee those outcomes, but you can … Continue reading »

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association book publishing

Association Book Publishing: How to Boost Membership

How can association book publishing boost membership? Professional trade associations always seek to grow their membership and provide information about their group to others in related industries. And one common way to do this is through association book publishing, including … Continue reading »

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garden journal printing

Garden Journal Printing: 11 Great Ideas for Your Journal

Looking for good ideas for a garden journal printing project? Most gardeners only plant their gardens one or two seasons a year, but anyone who has attended to plants from seed or seedling to harvesting time knows that this undertaking … Continue reading »

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printed educational materials

Printed Educational Materials: Why Paper Is Best for Learning

Why are printed educational materials the best for learning? The goal of every teacher is to share information that students retain, use, and integrate into their overall knowledge. To do that, they rely on printed educational materials. Research and experience … Continue reading »

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church bulletins

Church Bulletins: Everything You Need to Know to Print Successful Bulletins

One of the most common ways that churches communicate with their members and service attendees is with church bulletins. Whether handed out by congregants or left at self-service locations around the building, church bulletins remain an effective and efficient means … Continue reading »

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leaflet printing

Leaflet Printing: A 6 Step Definitive Design Guide

What is leaflet printing? Businesses use all kinds of printed and digital marketing materials to reach potential customers and strengthen relationships with current ones. And using a quick-to-make yet highly effective marketing tool like a leaflet is the perfect way … Continue reading »

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comic book publishing

Comic Book Publishing: 7 Steps for a Great Comic Book

One of the thrilling parts of comic book publishing is realizing that these action-packed, visual stories are wildly popular genres enjoyed by readers of every age. Traditional comics depend on the antics of superheroes like the Marvel characters to lead … Continue reading »

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book cover design

Book Cover Design: A Definitive Step by Step Guide

Book cover design is essential to the success of your book. Whether your book is fiction or nonfiction, the cover is the first impression your book makes on potential readers. It’s simple: Covers sell books. A book cover design that … Continue reading »

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